10 Shocking But True Display Advertising Stats
- You are more likely to complete NAVY SEAL training than click a banner ad.(Source: Solve Media) Tweet This
- Only 8% of internet users account for 85% of clicks on display ads (and some of them aren’t even humans!). (Source: comScore) Tweet This
- You are more likely to get a full house while playing poker than click on a banner ad. (Source:Solve Media) Tweet This
- The average person is served over 1,700 banner ads per month. Do you remember any?(Source: comScore) Tweet This
- You are more likely to summit Mount Everest than click a banner ad. (Source: Solve Media)Tweet This
- The average clickthrough rate of display ads is 0.1%. (Source:DoubleClick) Tweet This
- You are more likely to birth twins than click a banner ad. (Source: Solve Media) Tweet This
- About 50% of clicks on mobile ads are accidental. (Source: GoldSpot Media) Tweet This
- You are more likely to get into MIT than click a banner ad. (Source: Solve Media) Tweet This
- You are more likely to survive a plane crash than click on a banner ad. (Source: Solve Media)Tweet This
These stats were curated from Digiday and Business Insider.